RH‑ISAC Website
The Retail and Hospitality ISAC (RH‑ISAC) is committed to being the most trusted community voice in cybersecurity intelligence and information for organizations in the retail and hospitality sector. Their community helps give members confidence through collaboration and engagement. The RH‑ISAC brand needed a re-evaluation, and updates were overdue on their digital presence both from a visual and usability standpoint for RH‑ISAC staff. For the updated look, old elements of the brand were taken, expanded upon and revamped to serve as a recognizable nod to current members in a more modern context. This project involved research, design, custom Wordpress theme developmen (PHP, HTML, CSS & Javascript.) Learn more about the project, and my process, with an in-depth look at the project.
Made while at HMG Creative. Visit the site here: RH-ISAC.
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Antares Website
Antares Technology Solutions, a subsidiary of RamWare LLC., needed an update to their brand & company website. The design of their new site was developed to give the company a fresh look that would appeal to both prospective employees and clients. It was also designed to have a similar style and palette to the website of RamWare's other subsidiary, e-Gov Systems, while maintaining a voice all its own. The site was built using Wordpress, to allow for anyone in the company to easily add relevant content, without the assistance of a developer. This project involved both front-end development (custom PHP, CSS & Javascript) and design.
Made while at RamWare LLC. Visit the site here: Antares Technology Solutions.
Franklin Peel & Reveal Card
A series of postcards made for Franklin Press, to promote one of their new substrates available for digital printing. This postcard is a double-thick, sealed and perforated sheet, to give the customer receiving the piece a fun interaction with the mailer when peeling it open. Numerous versions were created for the postcards, to promote the idea of using variable images to clients.
Made while at Franklin Press.
Blueshift Materials Website
Blueshift Materials needed a professional, SEO-forward website that would attract potential buyers to their product (polymer aerogel), and provide them with an in-depth knowledge of their aerogel. Blueshift's target audience included members from the science community, as well as their managers and bosses who might not have the highest level of technical knowledge regard polymer aerogel. They sought to educate visitors on both their product, and its potential applications.
Design and development was started with these requirements in mind, and the site was built on Wordpress, to allow for anyone on their team to easily make updates as-needed. The project involved both front-end development (custom HTML & CSS) and design. Prior to the launch of their site, Blueshift received a few inquiries each month on their product, but after launch they were thrilled to field 3-5 qualified leads per week.
Made while at Geek Powered Studios. Visit the site here: Blueshift Materials.
RevSolution System Design
RevSolution is an all-in-one, web-based tax collection system, which encompasses all of e-Gov System's current offerings. The project involved creating mockups, user-stories, system design, branding and user interface design. Base styles were built modularly, using Sass (SCSS), to allow for the inevitable growth of the project as all components are integrated into the final system.
Made while at RamWare LLC.
e-Gov Systems Web & Marketing
e-Gov Systems, a subsidiary of RamWare LLC., required both an update to their website and a more effective way to reach out to their clients. This initiated an overhaul of their current website, as well as the integration of an email marketing campaign. The design and development of their new website was made with the intention to give the company a fresh and updated but professional look. It also maintained a similar style and palette to the website of RamWare's other subsidiary, Antares Technology Solutions. The site was built using Wordpress to allow for anyone in the company to easily add new content, without the help of a developer.
For the company's email-marketing campaign, various templates were created. A number of art assets (photos and icons) were also stored in the company's marketing software, for future use. Both projects involved front-end development (custom PHP, HTML, CSS and Javascript) and design (including direction of all photography for images used.)
Made while at RamWare LLC.
Franklin Promotional Postcards
Marketing postcards made for Franklin Press, each with a different short, catchy quip. The idea behind these was to promote various aspects that make Franklin great. Using Franklin's bright, poppy brand colors on the text, and making the images black & white, emphasizes the copy on each postcard. These are fun and showcase a boisterous creative voice.
Made while at Franklin Press.
Franklin Gaming Summit Postcard
A promotional postcard made for Franklin's inclusion in the 2012 Southern Gaming Summit, the largest gaming trade show outside of Las Vegas. While coming up with concepts for this postcard, the idea that this was the biggest & best trade show outside of Vegas became the focus. This idea eventually led to the concept of using a, "Who needs Vegas?" attitude for the promotion. Done in collaboration with Noelle Harper.
Made while at Franklin Press.
Audit Analytics
Logo, user interface and user experience designs created for e-Gov System’s Audit Analytics product. Work included leading the interface & logo design as well as implementing the CSS for a prototype product, while providing support to the user experience designers assigned to the project. Audit Analytics provides both e-Gov Systems’ users & auditors an easy insight into their data.
Made while at RamWare LLC.
Philagrafika Postcards
Promotional postcards created for an event celebrating both the Philagrafika Invitational Portfolio Program & Signature Edition Series. These postcards were created with the primary intention to be handed out during the event, as well as at future events to promote the sale of prints. They were also mailed with labels to donors & prospective buyers. Interchanging images on the front of the postcards showed some shots of the prints for sale.
Made while at Philagrafika.
Philagrafika Invitational Portfolio
These promo sheets, made for the Philagrafika Invitational Portfolio program, were designed to provide information on each of the prints for sale within the program. A total of 68 artist pages were designed, detailing information about the artists and the methods used to create each print. These are mass-printed and handed out at events promoting the Invitational Portfolio program.
Made while at Philagrafika.
Logos
The first two logos were both created as proposed redesigns to update the Antares logo during rebranding & website development. The next four logos were created for e-Gov Systems' products BizLicense Online and Sales Tax Explorer. The three Sales Tax Explorer logos reveal optional directions for the product, which is still in early development. All were made while at RamWare LLC.
The following logo, created for Philagrafika's Invitational Portfolio, was designed to work for the program as a whole, and to allow for each specific year to be appended to the program. This logo was designed using the Philagrafika festival logo, originally created by Tony Smyrski. Made while at Philagrafika.
Finally, the last logo was a concept designed for Comedy Defensive Driving, an online defensive driving course taught by comedians. Made while at Geek Powered Studios.
Icons & Illustrations
Various icons and illustrations created for different websites, branding projects, or just for fun. This variety of icons was chosen to highlight the different directions taken for different projects, but some slides also show icon sets or illustrations that were designed together. In addition to the icons and illustrations shown here, I also created everything shown on the other web project slides above. To see more illustrations, visit my dribbble page.
Paint the Town Red White & Blue
Design and photo editing done for a project proposal to Baltimore's Downtown Partnership to celebrate the city's role in the War of 1812. All work was given to Downtown Partnership to present and distribute for funding proposals in preparation of the war's bicentennial. The final concept, Paint the Town Red White & Blue, presents a tiered public art exhibition & branding proposal, using murals & pieces of public art to guide citizens to the downtown/inner harbor area. The images shown reveal some designs for public art proposals, as well as the project's logo and various branding applications for promotional purposes.
Work done in collaboration with Mimi Cheng, Cris Cimatu, Andrea Dombrowski, Cory Frost, Benjamin Howard & Andy Mangold.
Made while at MICA's Center for Design Practice.
Lecture Posters
Posters created for various lectures given by artists, art historians and curators at the Maryland Institute College of Art (MICA).
Made while at MICA.